Privacy Policy

Introduction

With the following privacy policy, we would like to inform you about which types of personal data (hereinafter also referred to as “data”) we process for what purposes and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the context of the provision of our services and in particular on our web pages, in mobile applications and within external online sites, such as. our social media profiles (collectively referred to as “online offer”).

As of: September 7, 2019

Contents

  • Introduction
  • Responsible
  • Overview of the processing
  • Relevant legal bases
  • Safety measures
  • Use of cookies
  • Blogs and publication media
  • Contact
  • Provision of the online offer and web hosting
  • Plugins and embedded functions as well as content
  • Modification and update of the privacy policy
  • Definitions

Responsible

Florian Zaskoku
48619 Heek
Engelkamp 2

E-Mail-Addressflorian@zaskoku.com

Overview of the processing

The following summary summarizes the types of data processed and the purposes of their processing and refers to the individuals concerned.

Types of processed data

  • Inventory data (e.g., names, addresses).
  • Content data (e.g., text input, photographs, videos).
  • Contact information (e.g., e-mail, phone numbers).
  • Meta / communication data (e.g., device information, IP addresses).
  • Usage data (e.g., websites visited, interest in content, access times).

Categories of affected persons

  • interested persons.
  • communication partner.
  • Users (e.g., website visitors, online service users).

Purposes of processing

  • Providing our online offer and user-friendliness.
  • Visit Action Evaluation.
  • Content Delivery Network (CDN).
  • Feedback (e.g., collecting feedback via online form).
  • Interest-based and behavioral marketing.
  • Contact requests and communication.
  • Profiling (Creating user profiles) .
  • Remarketing.
  • Range measurement (e.g., access statistics, recurring visitor detection).
  • Safety measures.
  • Tracking (e.g., interest / behavioral profiling, use of cookies).
  • Contractual services and service.
  • Management and answering of inquiries.

Relevant legal bases

In the following, we share the legal basis of the General Data Protection Regulation (DSGVO), on the basis of which we process the personal data. Please note that in addition to the provisions of the GDPR, the national data protection regulations may apply in your home or country of residence.

  • Consent (Article 6 (1) (1) (a) GDPR) – The data subject has consented to the processing of the personal data concerning him or her for a specific purpose or purposes.
  • Performance of the contract and pre-contractual inquiries (Article 6 (1) sentence 1 (b) GDPR) – The processing is necessary for the performance of a contract of which the data subject is a party or for the performance of pre-contractual actions which are carried out at the request of the data subject.
  • Protection of vital interests (Article 6 (1) (1) (d) of the GDPR) – Processing is necessary to protect the vital interests of the data subject or any other natural person.
  • Legitimate interests (Article 6 (1) sentence 1 (f) of the DSGVO) – Processing is necessary to safeguard the legitimate interests of the controller or a third party, provided that the interests or fundamental rights and freedoms of the data subject requiring the protection of personal data do not prevail.

Safety measures

We will take appropriate technical and organizational measures in accordance with the law, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing, the different likelihoods of occurrence and the extent to which the rights and freedoms of individuals are threatened to ensure a level of protection appropriate to the risk.

Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as their access, input, transfer, availability and segregation. We have also set up procedures to ensure the enjoyment of data subject rights, the erasure of data and reactions to the threat to data. Furthermore, we consider the protection of personal data already in the development or selection of hardware, software and procedures according to the principle of data protection, through technology design and privacy-friendly default settings.

SSL-encryption (https): In order to protect your data transmitted via our online offer, we use SSL encryption. You will recognize such encrypted connections with the prefix https: // in the address bar of your browser.

Use of cookies

“Cookies” are small files that are stored on users’ devices Cookies can be used to store various information, such as the language settings on a website, the login status, a shopping cart or the location where a video is viewed was, belong.

Cookies are generally also used when the interests of a user or his behavior (for example, viewing specific content, use of functions, etc.) are stored on individual websites in a user profile. Such profiles serve to provide users with e.g. View content that matches your potential interests. This method is also referred to as “tracking,” that is, tracking the potential interests of users. The term “cookies” also includes other technologies that perform the same functions as cookies (for example, when user information is stored using pseudonymous online identifiers, also known as “user IDs”).

If we use cookies or “tracking” technologies, we will inform you separately in our privacy policy.

Information about legal bases: The legal basis on which we process your personal data with the help of cookies depends on whether we ask for your consent. If this is the case and you consent to the use of cookies, the legal basis for the processing of your data is the informed consent. Otherwise, the data processed by means of cookies will be processed on the basis of our legitimate interests (for example, in the course of a business operation of our online offer and its improvement) or, if the use of cookies is required, in order to fulfill our contractual obligations.

Revocation and opposition (opt-out): Regardless of whether the processing is based on consent or legal permission, you have the option at any time to revoke your consent or to object to the processing of your data by cookie technologies (collectively referred to as “opt-out”).

You may initially declare your disagreement through the settings of your browser, for example by disabling the use of cookies (which may also limit the functionality of our online offer).

A contradiction against the use of cookies for the purpose of online marketing can be achieved by means of a variety of services, especially in the case of tracking, via the US
site http://www.aboutads.info/choices/ or the EU-site http://www.youronlinechoices.com/ or generell
on http://optout.aboutads.info be explained.

Blogs and publication media

We use blogs or comparable means of online communication and publication (hereinafter “publication medium”). The data of the readers are processed for the purposes of the publication medium only insofar as it is necessary for its presentation and communication between authors and readers or for reasons of security. In addition, we refer to the information on the processing of visitors to our publication medium in the context of this privacy policy.

Comments and posts: If users leave comments or other posts, their IP addresses may be stored based on our legitimate interests. This is for our own security, if someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we may be sued for the comment or post and are therefore interested in the identity of the author.

Furthermore, we reserve the right, based on our legitimate interests, to process users’ information for the purpose of spam detection.

On the same legal basis, we reserve the right, in the case of surveys, to store users’ IP addresses for their duration and to use cookies to avoid multiple votes.

The information provided in the comments and contributions to the person, any contact and website information as well as the content information is stored by us until the opposition of the user permanently.

  • Processed data types: Inventory data (eg names, addresses), contact data (eg e-mail, telephone numbers), content data (eg text input, photographs, videos), usage data (eg visited websites, interest in content, access times), meta / communication data (eg device information , IP addresses).
  • Affected people: Users (e.g., website visitors, online service users).
  • Purposes of processing: Contractual services and service, feedback (e.g., collecting feedback via online form), security measures, administration and response to inquiries.
  • Legal Basis: Performance of the contract and pre-contractual inquiries (Article 6 (1) sentence 1 lit. DSGVO), legitimate interests (Article 6 (1) sentence 1 lit. DSGVO), consent (Article 6 (1) p. 1 letter a DSGVO), protection of vital interests (Article 6 (1) sentence 1 (d) of the GDPR).

Contact

When contacting us (for example via contact form, e-mail, telephone or via social media), the details of the requesting persons are processed to the extent necessary to answer the contact requests and any requested action.

When contacting us (for example via contact form, e-mail, telephone or via social media), the details of the requesting persons are processed to the extent necessary to answer the contact requests and any requested action.

Provision of the online offer and web hosting

To provide our online offer safely and efficiently, we use the services of one or more web hosting providers whose servers (or servers managed by them) can access the online offer. For these purposes, we may use infrastructure and platform services, computing capacity, storage and database services, as well as security and technical maintenance services.

The data processed in the provision of the hosting offer may include all information relating to the use and communication of the users of our online offer. This includes, on a regular basis, the IP address necessary to deliver the content of online content to browsers, and all submissions made within our online offer or web pages.

E-Mail-Delivery and Hosting: The webhosting services we use also include the sending, receiving and saving of e-mails. For these purposes, the addresses of the recipients and senders as well as further information regarding the e-mail delivery (for example, the providers involved) as well as the contents of the respective e-mails are processed. The aforementioned data may also be processed for purposes of SPAM detection. We ask you to note that e-mails on the Internet are generally not encrypted. As a rule, e-mails are encrypted on the transport route, but (if no so-called end-to-end encryption method is used) not on the servers from which they are sent and received. We can therefore take no responsibility for the transmission of emails between the sender and the reception on our server.

Collection of access data and log files: We ourselves (or our web hosting provider) collect data for each access to the server (so-called server log files). The server logfiles can contain the address and name of the retrieved web pages and files, the date and time of the retrieval, transferred data volumes, notification of successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page) and, as a rule, IP addresses. Addresses and the requesting provider belong.

The server log files can be used for security purposes, for example, to avoid overloading the servers (especially in the case of abusive attacks, so-called DDoS attacks) and second, to ensure the utilization of the servers and their stability.

Deployed services and service providers:

Plugins and embedded functions as well as content

We include feature and content elements in our online offering that are sourced from their respective vendors’ servers (hereafter referred to as “third party vendors”), such as graphics, videos, social media buttons and posts (hereafter referred to as “third party”) uniformly referred to as “content”).

The integration always requires that the third-party providers of this content process the IP address of the users, since they would not be able to send the content to their browser without the IP address. The IP address is therefore required for the presentation of these contents or functions. We endeavor to use only those content whose respective providers use the IP address only for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may include, but is not limited to, technical information about the browser and the operating system, websites to be referenced, time of visit, and other information regarding the use of our online offer.

Information about legal bases: If we ask users for their consent to the use of third-party providers, the legal basis for the processing of data is the consent. Otherwise, users’ data will be processed based on our legitimate interests (i.e., interest in efficient, economical and recipient-friendly services). In this context, we would also like to draw your attention to the information on the use of cookies in this privacy policy.

Deployed services and service providers:

Modification and update of the privacy policy

We ask you to regularly inform yourself about the content of our privacy policy. We will adjust the Privacy Policy as soon as the changes to the data processing we make require it. We will notify you as soon as the changes require your participation (eg consent) or other individual notification.

Definitions

This section provides an overview of the terminology used in this Privacy Policy. Many of the terms are taken from the law and defined above all in Art. 4 GDPR. The legal definitions are binding. The following explanations, on the other hand, are intended above all to aid understanding. The terms are sorted alphabetically.

  • Visit Action Evaluation: “Conversion tracking” refers to a process by which the effectiveness of marketing measures can be determined. As a rule, a cookie is stored on the devices of the users within the websites on which the marketing measures take place, and then retrieved again on the destination website. For example, we can see if the ads we show on other websites have been successful).
  • Content Delivery Network (CDN): A Content Delivery Network (CDN) is a service that helps deliver content from an online offering, especially large media files, such as graphics or program scripts, with the help of regionally distributed and Internet-connected servers, faster and more securely.
  • Interest-based and behavioral marketing: Interest and / or behavioral marketing is when potential interests of users in ads and other content are predicted as accurately as possible. This is done on the basis of information about their pre-behavior (for example, finding and staying with certain websites, buying behavior or interaction with other users), which are stored in a so-called profile. As a rule, cookies are used for these purposes.
  • Perosnal data: “Personal data” means any information relating to an identified or identifiable natural person (hereinafter the “data subject”); a natural person is regarded as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (eg cookie) or to one or more special features, are the expression of the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.
  • Profiling: “Profiling” refers to any type of automated processing of personal data that involves the use of such personal information to identify certain personal aspects relating to a natural person (depending on the nature of the profiling, information relating to age, gender, location data and movement data, interaction with websites and their content, shopping behavior, social interactions with other people), to analyze or to predict them (eg the interests in certain content or products, the click behavior on a website or the whereabouts For profiling purposes, cookies and web beacons are often used.
  • Audience measurement: The range measurement (also referred to as Web Analytics) is used to evaluate the flow of visitors to an online offer and the behavior or interests of visitors to certain information, such as. Content of web pages. With the help of range analysis, website owners can e.g. Recognize at what time visitors visit their website and what content they are interested in. Thereby they can e.g. to better tailor the contents of the website to the needs of its visitors. For purposes of reach analysis, pseudonymous cookies and web beacons are often used to recognize returning visitors for more accurate analysis of how to use an online offer.
  • Remarketing: “Remarketing” or “retargeting” is used when e.g. For advertising purposes, it is noted for which products a user has been interested in a web page in order to provide the user on other web pages with these products, e.g. in advertisements, to remember.
  • Tracking: “Tracking” is when the behavior of users across multiple online offers can be traced.As a rule, with regard to the online offers used behavior and interest information stored in cookies or servers of the providers of tracking technologies (so-called profiling) can then be used, for example, to show users advertisements that are likely to match their interests.
  • Responsible: ‘Responsible person’ means the natural or legal person, public authority, body or body which, alone or in concert with others, decides on the purposes and means of processing personal data.
  • Processing: “Processing” means any process performed with or without the aid of automated procedures, or any such process associated with personal data. The term covers a wide range and covers practically every handling of data, be it collection, evaluation, storage, transfer or deletion.